Navegando por Assunto "Economia regional"
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Item Identificação dos critérios, diretrizes e importância do selo açaí bom(Centro Universitário do Estado do Pará, 2023) Farah, George Gorresen; Monteiro, Leonardo Sousa; Brunini, Rafael Augusto Coutinho; Oliveira, Márcia Cecília Rodrigues de; http://lattes.cnpq.br/9031699274609496The article addresses the production and commercialization of açaí in the State of Pará, Brazil, as it is the largest producer of açaí in the country, with the majority of production being carried out by small family producers. To ensure food safety and avoid contamination, State Decree No. 326/2012 was established, which defines hygienic-sanitary measures for the handling of açaí by artisanal beaters. The solution presented is to obtain the Açaí Bom seal, a quality certification recognized in the açaí industry, as this certification guarantees that açaí products meet strict quality and safety standards. The study investigates the criteria and requirements for obtaining the Açaí Bom seal, and its specific objectives include presenting the processes to acquire the seal, describing guidelines to ensure food safety through hygiene standards and presenting the positive and negative points of the seal. through the report of a company in the field. The methodology adopted was a case study, with a descriptive and qualitative approach, involving the exploration of data through relevant literature, reports, industry publications and consultation with a company in the field to obtain a comprehensive view of the certification process. In conclusion, the article exposed the importance of food safety in the production and commercialization of açaí, the need for good manufacturing practices and the obtaining and recognition of the Açaí Bom certification seal.Item Plano de negócios: viabilidade para a abertura de um café e bar na cidade de Belém do Pará(Centro Universitário do Estado do Pará, 2023) Ibarra, Camila Lheis; Miranda, Julia Soares; Rodrigues, Julianne Teixeira Odane; Barros, Karoline Souza; Cereja, Fabíola Alves; http://lattes.cnpq.br/4434149523451690This work proposes the creation of a business plan aimed at evaluating the viability of a café and bar located in the center of the city of Belém do Pará. The analysis will address the market viability and the financial viability of the enterprise. To understand the viability of the business plan, several aspects will be investigated, including the study of the regional market. This approach involves detailed analysis of local consumer behavior, considering consumption patterns and preferences. In addition, local competitors will be examined and suppliers available to meet the company's needs will be evaluated. Based on these analyses, work will be dedicated to building the marketing plan and operational plan. These documents comprehensively detail how the company plans to position itself in the market, aiming to gain a competitive advantage. Finally, a complete financial plan will be drawn up, the purpose of which is to measure the business's ability to generate returns and achieve relevance in the market. Completion of this work will provide valuable insights for strategic decision-making, outlining the potential impact of the café and bar on the local business scene.Item Projeção do Sistema OKR em uma instituição de ensino(Centro Universitário do Estado do Pará, 2023-12-07) Negrão, Fernando Pinheiro; Santos, João Victor Tavares Messias dos; Carmo, Marcello Bernard Cardoso do; Freitas, Felipe Fonseca Tavares de; http://lattes.cnpq.br/5523511253031983; Oliveira, Márcia Cecília Rodrigues de; http://lattes.cnpq.br/9031699274609496; Elgrably, Isaac Souza; http://lattes.cnpq.br/7590598824563858The schools increase in Brazil and Belém do Pará reflects an educational expansion. The analysis from 2010 to 2021 reveals a reduction in the student-to-school ratio in high school, indicating greater regional competitiveness. In Belém do Pará, this growing competition is evident, with ratios decreasing in all educational categories. Thus, the overall objective was to design an OKR system for a private education company, aligning its goals with the construction of its strategic planning. This work adopted a qualitative-quantitative approach, requiring data collection and follow-up meetings with the management and other institution collaborators to achieve the desired objectives. The results obtained in this project include a clear definition of mission, vision, and values, effective design of the OKR system to guide strategic goals, and creation of a dashboard to track performance throughout 2024, along with a schedule for periodic review. Ultimately, the projection of the strategic planning provides the company with the full ability to proceed with the project and adapting to the challenges that will lie ahead.