Navegando por Assunto "Benchmarking empresarial"

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Expansão de uma empresa do varejo: análise da viabilidade econômica e suas implicações
(Centro Universitário do Estado do Pará, 2023-12-08) Moreira, Leonardo Araújo; Oliveira, Lucas Negrão de; Valias Neto, Francisco Monticeli; http://lattes.cnpq.br/4656965926659989; Oliveira, Márcia Cecília Rodrigues de; http://lattes.cnpq.br/9031699274609496; Araújo, Felipe Fonseca de; http://lattes.cnpq.br/7813087449689787
This work aims to perform an economic feasibility analysis for the opening of a branch of a retail company, specifically a stationery store. It is necessary to demonstrate the steps and methods used in the development of these analyses, given the high number of businesses that close prematurely due to a lack of adequate financial planning. The study examines the current market conditions, identifying opportunities and challenges for new entrepreneurs. The methodology includes a detailed bibliographical and documentary analysis of economic aspects, as well as a Case Study, taking into account initial and operational costs, and revenue projections. The research also encompasses a critical review of consumption trends, changes in purchasing patterns, and consumer preferences. Additionally, the work explores the importance of scenario analysis to anticipate potential changes in the business environment, seeking to identify external variables that may impact the venture, enabling the formulation of adaptive strategies. For this purpose, an initial investment survey was conducted, cash flow projection was analyzed, a Minimum Attractive Rate of Return (MARR) was defined, and financial indicators such as NPV, IRR, and Payback were calculated. The expected results include valuable insights for entrepreneurs interested in the stationery sector, providing a solid foundation for informed decision-making. By addressing not only economic viability but also the nuances of entrepreneurship and market dynamics, this study aims to contribute to the sustainable success of new ventures in the sector and to any conceptualization of a new business.
Proposta de melhoria da cadeia produtiva de uma fábrica processadora de açaí através da aplicação da etapa de planejamento do ciclo PDCA
(Centro Universitário do Estado do Pará, 2018-12-13) Veras, Graciele de Oliveira; Lisbôa, Juliana Machado; Ferreira, Marcelo Leopoldo Sepeda; http://lattes.cnpq.br/4992513231589850; Freitas, Felipe Fonseca Tavares de; http://lattes.cnpq.br/5523511253031983; Fanha, Caio Oliveira; http://lattes.cnpq.br/0746570762114406
This work presents an analysis of the application of the PDCA cycle planning step (Plan, Do, Check, Act) in an açaí processor located in Icoaraci-PA. The objective of this work is to propose solutions in the production chain of açaí pulp with the aid of the planning stage of the PDCA cycle. For this, the methodology was executed with the aid of quality tools aligned in four substeps: identification of the problem, in which interviews and data collection were carried out, noting that the main problem that affects the quality of the final product is the rate of returns due to quality problems; in phenomenon analysis, benchmarking was carried out with a competing company. Based on the data collected, it was found that the main products that presented the highest rates of returns due to quality problems were the popular açaí and medium açaí, indicating that the main reasons for discards were: excess of sludge and solid content. After that, the goals were defined based on the gaps found; analysis of causes, which sought to identify the root causes of the quality problems encountered; and finally, the plan of action was elaborated, aiming to propose actions for each root cause found.