Navegando por Assunto "Design"
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Item Criação de um brandbook para a Pink Pâtisserie(Centro Universitário do Estado do Pará, 2024-12-10) Paracampo, Manuela Nunes Pinto; Mendes, Pedro Lucas Magalhaes; Medeiros, Sofia Trindade de; Sunaga, Stephani Yumi Araujo; Caetano, Danilo Miranda; http://lattes.cnpq.br/8985271833324122; Leão, Danuta de Cássia Leite; http://lattes.cnpq.br/3967549374195129; Andrade, Ana Paula Dias; http://lattes.cnpq.br/4443040797308636This final course project proposes the creation of a Brandbook for Pink Pâisserie, a Pâtisserie that combines French sophistication with Amazonian influences, aiming to stand out in a competitive local confectionery market. Through a mixed methodology, bibliographic, qualitative, quantitative, and exploratory research was conducted, including interviews with the founder and questionnaires with the target audience and design experts. The result is a Brandbook that standardizes the use of visual elements such as logo, color palette, typography, and tone of voice, reflecting the brand's proposal and values. This project contributes to the field of advertising by practically demonstrating the development of a strategic and differentiated visual identity for a new brand in the market.Item Portfólio(Centro Universitário do Estado do Pará, 2019) Shimada, Elisson; Carmo, Ricardo Melo Casseb doThis portfolio shows the extracurricular activities from the author, informing his difficults, experiences and how he intends to improve his performance. His activities was the Academic Center of Bachelor of Computer Science - CABCC, participating as treasurer; Campus Party 11 edition, participating in speeches, workshops and network; SERPRO company, participating as intern in the sector Government Digitization Superintendence - SUPDG; Engineering office, the author participated in the robotic group as integral of the group, and in the programming group, participating as captain, as a person that leads the group, and test the possible candidates that desires to enter the group.
